Author Archive for: Joanna Cummings
Joanna Cummings, M.ED. is the author of Kick Butts, Take Names and Buttkickers, the latter as her alter ego, Nicci Tina, The Ambassador of Buttkicking.
With more than twenty years of experience as a clinician and educator, and as many years as a dedicated smoker (starting at age twelve), Joanna Cummings has emerged as an authority on tobacco cessation, advocating a global paradigm shift she calls Kick Butts, Take Names. The mission: changing the way the world sees and responds to tobacco. She also calls this work tobactivism. Joanna’s approach is multi-faceted, including both innovative and evidence-based strategies, and she considers the art of it as important as the science. Her favorite ways of effecting change include talking with healthcare providers about how to approach their patients about tobacco and, as Nicci Tina, talking with tobacco users themselves in the street, often while they are smoking.
“This isn’t just about tobacco; this is about connection, about being fully alive with one another, and serving life. Each and every one of us is a powerful messenger, and we can make a profound difference in the life - and life expectancy - of a tobacco user. To maximize our effectiveness, we need to become more empathic listeners, to stop the well-intentioned nagging, and get much more discerning and creative about the way we deliver the message: Yes, you can kick tobacco. You absolutely can… and this is how you can do it. Tobacco use takes more lives than all of the other drugs combined, and most of the people using it want to stop. They just don’t know how. Each and every one of us can help them get there, if we go there together.”
Find Joanna - and Nicci Tina - at KickButtsTakeNames.com.
For more information, please visit kickbuttstakenames.com.
Entries by Joanna Cummings
When you’re ready to do something challenging in your life, don’t go it alone. Even if you’re able to accomplish whatever it is solo, do this: take names. Take the names of great teachers to help you get there, and friends to bring along for the ride. Then, when you get to where you’re going – which you’re much more likely to do when you take names – you’ll have lots of friends to celebrate with you! I call my work Kick Butts, Take Names. The focus is on tobacco – that’s the buttkicking part – but the more important… Read more.
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How do you feel about getting more out of life than you currently do? Can I ask you if you’ve found it harder than you thought it would be to achieve all you’ve wanted in life? Wouldn’t it be nice if there was a simple way you could learn to think that made it easier to succeed and get what you want, than it was to struggle and eventually fail… Can you imagine it being easier to succeed than to fail? Too good to be true isn’t it? Well not if the way it’s taught is completely different to anything else you’ve tried before… Please don’t misunderstand me, the techniques you are about to learn are similar, maybe even the same. But what’s different is the way it is taught and the way you learn. If you’d like to try ‘something very different’ for yourself… Check out for free the first five chapters of my friend Andy Shaw’s book